Staff Engineer, Product
FLORA
Product
Brooklyn, NY, USA
Posted on Mar 10, 2026
About FLORA
FLORA is an applied AI HCI company building the world’s most powerful creative tools.
FLORA has all the best creative AI models across text, image and video in one infinite canvas. Connect media together to build generative workflows, iterating from initial concept to final production.
We're building the first creative operating system; a truly intelligent creative tool for the generative computing paradigm. Read our manifesto to learn why we’re building FLORA: https://www.florafauna.ai/blog/manifesto
After our viral product launch in March of 2025, we’ve been growing quickly. FLORA is used by many of the world's top creative teams (e.g. Pentagram, MSCHF, Lionsgate, Netflix), and backed by top investors, including Mike Volpi at Hanabi, Menlo Ventures, Justin Kan (Twitch founder), Gabriel Whaley (MSCHF founder), a16z Speedrun, and many more.
About the Role
We're looking for a Staff Product Engineer to own critical surfaces of FLORA's product. You'll be a technical leader across our frontend systems—canvas rendering, complex workflow interactions, and the media layer that powers image and video editing.
We're looking for someone who obsesses over craft, ships polished work fast, and refines it until it's undeniable. You'll have real authority over technical direction and the opportunity to shape how we grow the product engineering team.
You'll work on:
- Building the canvas and workflow systems that make complexity feel effortless—our users create deeply nested, multi-step pipelines and expect them to just work
- Extending our media control layer for image and video editing capabilities
- Shipping high-performance, polished UI at the level creative professionals expect from their tools
- Making architecture decisions across our frontend stack (Next.js, Zustand, React Flow, Convex, Vercel)
- Delivering features that span the full stack
We're looking for people who have:
- 7+ years building web applications, with experience shipping polished products at scale
- 5+ years of deep React and TypeScript experience—you have strong opinions about component architecture, state management, and performance
- Practical experience building high-performance, visually refined web apps
- 0→1 experience building successful products
- A track record of technical leadership: setting direction, making architectural decisions, and elevating the engineers around you
Exceptionally strong candidates might also have experience with:
- AI-native applications
- Niche web media APIs: WebGL (@react-three/fiber), WebGPU, WebCodecs, or WebAssembly
- 3D graphics, or audio/video streaming on the web
- Professional creative tools—TouchDesigner, Ableton, DaVinci Resolve, Blender, etc.